Dewi Puspaningtyas Faeni, and Fatah Al Munawar. “THE INFLUENCE OF GEN Z: PRODUCT INNOVATION ON MARKETING STRATEGIES IN THE BOTTLED MINERAL WATER (LE MINERAL) INDUSTRY”. Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi 6, no. 3 (June 30, 2024): 141–150. Accessed July 5, 2025. https://ejournal.warunayama.org/index.php/musytarineraca/article/view/4231.